Effective SEO (Search Engine Optimization) involves getting your website on top of the results of search engines. As the world is becoming more dependenton Smartphone’s and GPS, you can take more advantage on local SEO in the way you present your business. It may appear easy to you but actually, it is not as easy as it seems. You have to be careful and you always have to remember that there are some important things that you need to follow. These are the following:
- Remember to put your actual address on at least two pages.
Putting your actual address on at least two pages is a practical thing to do. You may also do the whole footer sitemap thing. Sitemap is also an ideal option for local SEO.
- Link from local websites.
Linking from local websites can give a lot of great benefits. Do this because it follows Google-easy-logic. So here is how it works. When people search for your business in Alaska, Google will assume that you are from there or you are related though you are not based in Alaska.
- Make sure that your website is inserted into directories.
So this is not the same as when somebody tells you where to stuff it. Not all directories are bad so you should know how to choose what’s good. You can look up at established directories and have your website inserted into them.
- Have your business put on Google locations and maps.
It may take a few days to get you listed as there is a confirmation process, but it is worth taking the time and effort to do so. Internet marketingrequires a lot of patience.
- Use local keywords.
The local keywords that you should use have to be roughly 1/6th of your website pages. Take note that it is all just a matter of perspective. You also need to remember that “more pages” means you are going to have more local pages that can mention your local keywords while “less pages” means you do not have to go really heavy on the location based keywords within your site.
- Create location based articles.
You have to take note on the importance of creating articles and linking them to your website. You can mention your location a few times and then link these articles to your site. Blog posts will be a huge help but remember that you should not force the keywords into the text. As much as possible, you have to do it organically. You have to remember that you are convincing Google that your particular business is related to a particular location. You may ask a credible team for assistance in SEOfor your local area.